Pöyry hosts epic ’Carbon Clash’ event in celebration of its 60th anniversary

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Pöyry is today hosting an epic ’Carbon Clash’ event in the iconic Finlandia Hall, Helsinki, in celebration of its 60th anniversary. Attended by over 250 industry leaders and world-class experts, the Carbon Clash is set to ignite opinion and spark ideas for tackling climate change. The theme of the conference is ’low carbon solutions’. The big focus areas will include the decarbonisation of energy and the substitution of single-use plastics with bio-based products.
Henrik Ehrnrooth, Chairman of Pöyry PLC, comments, ’Today’s Carbon Clash is about connecting up the best brains to rigorously debate the solutions needed to urgently solve this generational challenge. Every person in the room yearns for a cleaner society for their children and grandchildren to thrive in. By working together we will forge new concepts that bring about impactful change and create a lasting legacy that we can all be proud of.’
’I am delighted that so many long-standing clients of Pöyry are able to make it, as well as globally respected climate change gurus such as Louis Blumberg, Climate Policy Consultant, San Francisco, California’ Henrik adds.
’California is implementing strategies confronting several of the same issues under discussion in the EU, including transportation, agriculture and forestry. By sharing information and experience, we can improve our planning and address the key challenge of our generation, global climate change,’ comments Louis Blumberg.
Irene Mia, Global Editorial Director of Thought Leadership at The Economist Group will be moderating the Carbon Clash. Irene comments, ’Given the urgency of the challenge, if we want to build a sustainable future, new and innovative solutions are needed, together with a joint stakeholder approach. I’m looking forward to seeing the insight and creative ideas that the Pöyry Carbon Clash event will hopefully generate.’
Two clashes : ’Electricity vs. Biofuels’ and ’Biopackaging - Beyond Plastics’
At the heart of the expert seminar event, four industry bosses will go head-to-head in two ’clashes’. They will probe the different low carbon solutions for addressing climate change.
In the first clash, titled ’Electricity vs. Biofuels’, Pekka Lundmark, President & CEO of the clean energy company Fortum will take to the stage opposite Mika Anttonen, Chairman of the Nordic fuel distributor, St1. Options for the decarbonisation of energy will be examined.
The second clash tackles the growing problem of the ’plastic planet’ and the ’plastic ocean’. Titled ’Biopackaging - Beyond plastics’, two passionate founders of the biopackaging start-ups Sulapac and Paptic, will pitch their innovative bio-based products that are designed to replace single-use plastics.

Suivi Haimi, CEO and Co-founder of Sulapac comments, ’We should make it way easier for consumers to understand what is a truly sustainable choice. I believe that materials should be divided into microplastic-free and microplastic releasing so that everybody would understand which can be digested by naturally occurring micro-organisms and which will last hundreds of years in nature. With new material innovations and improved recycling systems we still can save the world from plastic waste !’

Tuomas Mustonen, Founder and Managing Director of Paptic comments, "The generations before us filled the air with carbon dioxide, our generation should not be remembered as the one who filled the oceans with plastics !"

Clash moderator, Saara Soderberg, Head of Pöyry Management Consulting (Industry), comments, ’I am inspired by the solutions that Sulapac and Paptic are presenting in today’s Carbon Clash. The single largest end use for plastics is polyethylene used in packaging, with around 42 Mt used every year. If this could be substituted for paper and bio-based products, it would avoid approximately 250 Mt of CO2e every year, which would in turn reduce total global emissions, which currently stand at 51Gt CO2e.’

Saara continues, ’In July, Pöyry launched its pioneering Global Plastics Substitution Consultancy. I am immensely excited by how much interest we are receiving from companies around the world including several Fortune 500 multi-nationals. Our experts are creating concrete roadmaps for plastics substitution and contributing to long term sustainability.’

List of companies contributing to the Carbon Clash : Fortum, St, Sulapac, Paptic, Solved and Tracegrow.

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